working script

Scene 1
An establishing shot is shown of the house. It then has a clip saying ‘something lives on this house’. Suspenseful and mysterious orchestral music is played throughout.

Scene 2
It then cuts to a scene of a person wearing a hoody and walking up the stairs. Another clip is shown saying ‘something terrible’.

Scene 3
Then the person appears in a room and starring at someone in a bed but that persons identity is hidden. Afterwards a similar clip is shown saying ‘it lives in this room’.

Scene 4
The person in a hoodie appears to look shocked. After this there is another clip that says ‘it must be destroyed’.

Scene 5
The person in the hoodie quickly exits out of the room and this is when it finally cuts and a cloudy clip is shown with words saying ‘the unholy’ which is the name of the film. Afterwards the writing changes and it says ‘coming soon in 2010’

audiences

I conducted a survey for young people to see what they most like to see in horror movies and to see what ages they started to see them. The survey was done on 10 teenagers in my college. From this survey I found out that all of them like to watch horror films and they all started watching them at a young age, which varied from 5-11. This is why I decided to have the age certificate at 15 unfortunatly I knew that my film would not make it into the certificates of 12 or PG as it was far to violent to be aimed at people these ages. Also most of them circled death or violence as the thing that scares them the most in horror films, so this is why I decided to have mine based on violence and death. It also ends on a cliffhanger which make them eager to find out more.

institutions

From my research on the pearl and dean website I found out that the people who mostly go to see horror films is people aged 15-24 so I thought that it would be most appropriate to have the film rated as a 15. This way it would be increasing my target audience.  I think the production company that would distribute my film would be Studio canal which is also the production company for "Shaun Of Dead". I found this out by looking on IMDB for the production company for "Shaun Of The Dead" and then I went onto their website and looked up all the horror movies they have produced. They have produced a lot of horror films in contrast to working title films which is what else I researched but they seem to only produce comedy type films like "Bridget Jones" and "About a boy".  They also have a joint partnership with Universal. This would have been really beneficial for my film as they are a top distribution company with many extra ties like  magazines, radio stations ect.... and also I would be able to market it in America but unfortunatly I do not think they would have distributed my film as the genre is horror so I have to go with a production company which is distributes the horror genre and that would be "studio canal". Shaun of the Dead was proven to be a sucess so hopefully with the help of "studio canal" mine will be a sucess too.

The difference between a teaser trailer and a theatrical trailer

Theatrical trailers are shown just before the films release on TV and cinemas. They are usually much more longer than teaser trailers. 

Teaser trailers are meant to tease. They do not reveal much of the plot and are supposed to be a minor glimpse of what the film is about. On the other hand a theatrical trailer provides plenty of detail about what the film. There have been many complaints that they give away to much information and ruin the plot of the film. Teaser trailers only reveal the most important clips whereas theatrical trailers contain more clips of the film. Usually teasers starts with an establishing shot setting the scene which is telling us where the action is going to take place. 

teaser trailers I have analysed

Harry Potter and the Half Blooded Prince

Camera angles- Establishing shots, mid shots, wide shots, high angles, over the shoulder shots

Sound- Non diegetic music is used. Ochestral type of music is used and goes at a slow pace and is quiet.

Editing- The beginning the trailer starts of at a fast pace but becomes slower towards the end of the trailer. Many cross cuts are used as well as fades in between scenes. Black outs are also used in many parts of the trailer as well which reveal a sense of mystery.

Mise-en-scene- All the characters appear to be wearing black robes which reveals that they are at a school or some kind of important work place, also there are many shots of a big building which reveals most of the setting and the train coming past so the audience know this place is very close. The lighting is dark and there is use of props such as wands, hats and books.

Characters- Harry Potter, Hermione Granger, Ron Weasley, Megonigal Dumboldor, hagrid and Malfoy. These are the main leading roles.

Locations- It is set in a school which is a big castle in the middle of nowhere in the country.

Narratives- The story is about a boy wizard and his attempts to try and save the school from the evil wizard trying to take over.

Themes- Danger and thrill

Visual style- voice overs, use of dark lighting, black outs and fades also used

Genre- fantasy

The Omen

Camera angles- close ups, wide shots, over the shoulder shots, camera pans

Sound- diegetic sounds like the sound of a swing as damien is swinging. This is the only sound that we can hear.

Editing- slow pace editing and continuous editing. There are no cuts or fades used.

Mise-en-scene- Set in a playground, a lot of trees and greenery around including the leaves on floor,the lighting is quite bright but there are trees in the way, the only people in the scene are Damien who appears to be wearing red and a black dog 

Characters- Damien, his parents and his demon nannies

Locations- Set in Italy 

Narratives- A boy is born but his mum dies while giving birth so he is given to another set of parents who happen to be famous politicians. The boy is the devil child and has 666 marked on his head. They soon realise the boy is becoming evil and he kills his mum and his demon nanny helps him. Then his dad dies at the end as well which then leaves Damien parentless and to ruin more peoples lives.

Themes- Evil and the devil

Visual styles- bright lighting, stays on the same piece of action throughout the trailer, only 2 characters appear in the trailer

Genre- horror

Jennifer’s Body

Camera angles- establishing shots, long shots, close ups, mid shots, extreme long shots, over the shoulder shots

Sound- non diegetic music, rock type music mainly played

Editing- Fast pace editing, quick cuts, black outs, at the beginning words appear after every time we see the main character walking

Mise-en-scene- Set in a school, the main character Jennifer who wears tight fitting clothes that show of a lot of clevage, the other characters are wearing casual clothes, its full of people in the scenes as its set in a school, bright lighting is used

Characters- Jennifer, Needy and Chip

Locations- High school in America

Narratives- The story is about a girl who gets sacrificed to the devil but it backfires and she becomes a man eating zombie instead.

Themes- zombies and possesion

Visual styles- bright lighting, lots of people are in most scenes, voice overs and many cuts are used

Genre-horror 

Information on the theatrical trailers I have analysed

Casino Royale

The name of the film is shown at the end of the trailer. This is to give a sense of mystery to the film. It also builds up the tension and excitement as many people who are Bond fans would be looking forward to finding out the name of the film and it makes them watch it to the end so that they can see the whole trailer. 

We are told who the actors/actresses to entice the audience because some of the actors are quite well known, famous actors. So people that are fans of the actors would go to see the film.

All the information is given to us at the end of the film. This keeps the audience waiting, therefore they will watch it to the end.

The music is suspenseful which gives away the genre of the film which is a thriller. 

There are voice overs of the actors which is useful as it lets the audience know the actors starring in it before we see them. 

The voice overs were chosen so that we can establish who the actors are so that fans of the actors are more likely to want to see the film.

The pace of the trailer is faster than an actual extract from the film. This is because  more information needs to be included and audiences need to be given a  wider variety of experiences. An extract, however, is only one part of the film, which can be developed over a longer period of time. 

The conventions of most trailers is to introduce a series of longer cuts to begin  with and then culminate in a series of fast edits, but because the genre of this trailer is very much action and adventure and a new James Bond is being introduced to the audience, faster cuts appear much earlier to demonstrate the athletic qualities and dangerous situations that the new 007 has to face.

The information concerning the film is shown at the end of the trailer and this includes the name of the film,  the release date and the website for the film. 

Pearl and Dean have used the audience demographic for Die another Day to provide statistics for the newly released Casino Royale. According to the data gathered by Pearl and Dean,  63% of the audience was male and aged between 15-24. This is typical of the audience demographic the film is film is targeted at.

Shaun Of The Dead

The name of the film is shown at the end of the trailer,  this is a typical convention because research has shown that people are likely to remember the ending of a trailer as apposed to the beginning. 

The actors are not mentioned on the trailer this is because they are not well known actors so it is not a unique selling point of the film.

The information is given to the audience is in the form of a series of news bulletins and voice overs. Although  this film is obviously a comedy the use of news footage helps to creates a sense of authenticity, even though the scenes they are showing are more comic than scary. 

The majority of  the scenes including the trailer shows newly made zombies  indiscriminatly attacking members of the public and certain individuals fighting back. 

The music used in this trailer is light hearted and typical of the kind of music you would expect to hear in a comedy. 

The trailer doesn’t use a voice over in the conventional sense but a series of voice overs belong to the news can be heard commenting on events and providing information to the audience. 

The speed of the trailer has a different pace to one of the scenes of the clips from the films. The pace of this is faster because it is a convention of trailer and increases the levels of tension and excitement for the audience.

The name of the film is a pun and many horror fans would immediatly see the link between George Romerio’s ‘dawn of the dead’ and Simon Peggs  ‘Sean of the dead’ 

From the Pearl and Dean website we find out that the film appeals to 45% 15-24 years old and 63% more males than females.

A Nightmare on Elm Street

The name of the film appears at the end of the trailer. This is to build up the tension and suspense to the film.

The names of the actors do not appear on the trailer. This is because they are not famous, well known actors therefore it does not do anything to promote the film.

The information is given at the end and the beginning of the trailer. The writing is written in red with a black background. This is to give the sense of  terror and lets the audience know that this is a horror film

We see the main actress floating around on a bed and being beaten to death. We also see the main character ‘Freddy’ brutally murdering someone  and chasing somebody. 

The music in the trailer sounds very frightening and screechy. Its slow and ochestral. This gives it a sense of being unhappy and unpleasant and gives us a clue to what the genre is going to be. 

There is a voice over of somebody narrating the film. The sound of the voice is deep but goes at a slow pace. This brings a sense of terror and makes it more frightening for the audience. 

The speed of the trailer goes at a slower pace comparing to a clip of the film. The slow pace editing brings out the terror and gives it more time to show the scarier parts to the film which brings more attention to the film and makes it seem more scary. 

Most of the information is given at the end of the trailer but the name of the distribution company is given at beginning.

From the pearl and dean website we can see that the audience type is 15-24. This is because the horror is not suitable for for people under this age but would not appeal to people in the middle ages and it is a fantasy type film.